There are five key functions included on the Portical Platform:- Aggregate
- Categorize
- Geo-Tag
- Score
- Curate
Aggregate
The platform will aggregate RSS newsfeeds from a variety of sources. It will poll the newsfeeds at a defined time interval (e.g., hourly) and will scrub these feeds to remove any duplicates. If there are data deficiencies (e.g;, publication date), these deficiencies are resolved.
Categorize
Each newsfeed is compared against a number of profiles to establish the relevancy of each newsfeed. Each newsfeed will be attached to the appropriate profile to categorize the news item. This categorize allows the newsfeeds to be associated with specific profiles and the forums that encapsulate these profiles.
Geo-Tag
The platform will geo-tag each newsfeed item to establish the geographic relevancy of the item. The geo-tag will scan the text do determine the country and region associated with the newsfeed item. A variety of techniques is used to complete the geo-tagging.
Score
Each newsfeed item is scored according to the relevancy to the profiles that are associated with the newsfeed. Each profile associated with the newsfeed increases the score. The platform supports baseline scoring for each item based on how the administrator determines the relevancy. The platform also allows each registered user to customize the scoring to suit their specific interests.
Curate
The platform allows the daily newsfeed to be promote to a single newspage that highlights the newsfeeds with the highest scores. Once these items appear on the main newspage, the items can be adjusted to improve the placement of these items. The graphic images that have been selected for each newsfeed can be replaced with new images. The size of these images can be be adjusted.
The
daily newsfeed and the curated can be displayed using the following presentation tools:
- Daily News Page
- Other Newspage Services
- Customized RSS Feeds